I continue to be amazed that TNKR gets so much media attention even though:
- We don’t have a media team or even anyone handling media relations.
- The American co-founder is a former reporter and communications specialist who is more likely to fight with rather than reach out to media.
Despite those limitations, here we are again, being interviewed by a TV reporter who will be doing a 3-minute segment about TNKR. In TV time, that is eternal life.
Check out the TNKR Media Archive here, and look at how much media coverage we have gotten through April 30.
TNKR Special Ambassador TNKR Ken Eom was interviewed about North Korea and his experience in TNKR. He’s a new father so you can support his online baby shower here. And here is his fundraiser for TNKR, he called TNKR a LIttle Big Hero.
We had a tutoring session going on, so the reporter also observed that a little. The refugee is often on TV, but she is not the least bit interested being recorded speaking in English. Later, we expect that she will become an advocate for TNKR.
The reporter also interviewed me. The interview was going to focus on me, but I suggested we expand beyond me. TNKR won’t grow if every interview is about me. Don’t get me wrong, I want to explain TNKR to the media, but I also know that people get tired of seeing one person focused upon.
We wrapped up with a meeting with international students from the KAIST College of Business. They said some thoughtful things about ways that we can develop a business model.